Blog
Letter from the NYSSO President
Dear NY Constituents, Here is our Society in 2025! We are still working together with NESO and NYSDA, to ensure NYSSO is continuing to discuss dental assistant shortages, expanded function assistance, the evolution of DSOs and what that means, pedo-ortho offices in NY...
Join In, Stand Out—Be the Face of Orthodontics
by Dr. Michael Malsch Volunteer organizations, whether it be your local Kiwanis Club, your place of worship, and yes, the Executive Board of NYSSO are all facing the same struggles: MEMBER INVOLVEMENT!!! I have personal experience with all three of these...
NYSSO Board Reviews Drop in Membership Renewals and Other Updates
by Dr. Michael Malsch Our Fall NYSSO Executive Board meeting was held at the NESO meeting in Hartford, Connecticut on 11/9/2024 and our "Spring" meeting was held via Zoom on 2/21/2025. The composition of the Executive Committee (the main leadership and operating body...
Choice of Venue: Why This Seemingly Minor Clause in Your Contract is Critical to Review and Negotiate
by Dr. Eric J. Ploumis We are all very good at evaluating and correcting malocclusions. But when it comes to reviewing a contract, many of us could use some assistance. Cue the attorney, whose job it is to help us evaluate and correct any “malocclusions” in a contract...
Online Reviews Are the Front Door to Your Orthodontic Practice
by Dr. Leon Klempner Online reviews have shifted from a passive indicator of performance to a proactive growth lever for orthodontic practices. Today’s parents are researching orthodontic providers online and reading reviews before they even consider making a call. If...
Don’t Push Discounts to Get More Leads. Promote Quality to Get More Patients
At People + Practice, I often hear from orthodontic practices about marketing companies that promise an influx of leads, contingent on offering an upfront discount. For the most part, these leads are typically of poorer quality—patients who don’t show up for...
Legal Bites
Some Useful (and Interesting) Facts About Your NY State Dental License You worked hard through dental school to earn your dental license. You put in the extra years to specialize in ortho. Let’s explore a few of the rules and regulations relevant to your state granted...
Legislative Update
July 2024 The preceding New York State legislative session, having ended in early June, has been an active one. There have been some bills that directly affect dentists and dentistry in New York State that have been passed by both houses in and are currently awaiting...
NYSSO Board Update
May 1, 2024 NYSSO sponsored a successful biennial CE meeting at NYU College of Dentistry on April 10, 2024. It featured Dr. Ilya Lipkin and he lectured about predictable skeletal non-surgical expansion in non-growing patients using the latest 3-D techniques and...
Letter from the President – Summer 2024
Dear Constituents of the New York State Society of Orthodontists, As our current President, it is my pleasure to write a few words about the state of our society – as we find it now in August 2024. First, I would like to start by thanking our immediate past president,...